International Monoi Contest
Set up in 2003 by the Monoi Institute, the Monoi International Contest is a competition designed to raise awareness of Monoi de Tahiti among cosmetics industry professionals. Every year, a different theme is used to reveal a new aspect of Monoi de Tahiti via an original formula.
A jury made up of marketing, formulation and innovation specialists assesses and judges the best projects.
The most creative project earns a trip to French Polynesia.
Themes for 2007
- Formulation: the Tahitian Spa
- Special packaging prize: Monoi Traveler
This 3rd edition was totally dedicated to celebrating Monoi de Tahiti as an invitation to travel.
An invitation to take part in a journey of the senses with a formulation theme focused on the Tahitian Spa – to imagine an amazing formula, a magical kind of care, a consummate ritual of regeneration bringing freedom from stress and awakening the joy of radiant energy.
An invitation to travel also this year with a special packaging prize on the theme “Monoi Traveler” - so that Monoi de Tahiti can be with you wherever you go.
Entrants for 2007
Almost 50 projects were presented this year, coming from Europe (Germany, France, Italy, Poland, the UK and Serbia), Europe (Thailand), the United States and New Zealand.
Winners of the 2007 edition
The Jury gathered on September 14th 2007 to elect the best projects. A special Award Ceremony was organized during Beyond Beauty Paris in October.
1st Formulation Prize:
with « Sur une Plage Abandonnée »,
a bath powder for the body
2nd Formulation Prize:
with Taurumi, a massage balm
with Monoi Traveler,
a travel kit
- Download the full dossier